How To Write Scannable Content to Retain Readers Attention – Blog Bytes

How to Write Scannable Content to Retain Readers Attention.

Content, Effective, Attention, Retain, Audience, Scannable, Blog Tips, Skimming, Social Media Strategy

One of the challenges of this age of abundance and overflow of information is that people no longer consume and absorb information like they used to. People pass through your blog, but they do not stop to read your content. It’s the harsh truth but the truth nonetheless.

With the plethora of social mediums and the constant distractions that we have these days, the attention span of the audience keeps reducing because we are all in a hurry.

We are all racing to churn out more posts and keep up with the pace. There are a thousand things beckoning for people’s attention.

This raises the bar for you as a communicator to find effective means of communicating and retaining any reader’s attention (they scan through – only few would read an entire paragraph).




Tips to help keep the attention of skimmers and the hurried gentry.

  • Keep your blog posts brief and sweet: 300 – 750 words
  • Break your contents into chunks and use sub-headings. This way they can skim from one slot to the other seamlessly.
  • Keep your paragraphs between 3 – 4 lines. Space them out.
  • Use bullet or numbered points. It creates an impression of efficiency – skimmers are efficient with their time – and it’s fun to read.
  • Create list posts. They go straight to the point.
  • Use your formatting options effectively and sensibly. Your bold and italics to highlight succinct points.
  • Don’t write your posts in 50 shades of different colours. It’s disturbing to the eye’s and too distracting.
  • Make your posts conversational. Let it flow as if you are having a chat with your friends. It’s not the Daily news that is serious and dour.
  • Add clickable related links to your posts – old posts that’s worth a second eyeballing due to their great content.
  • Encourage discussion Phrase your sentences in such a way that offers the invitation to take part.
  • Shake things up. Now and again, write in long-form – 1,000 words upwards – and write posts that illuminate, disturb or provoke thought.

Check this link for more blog tips.





Content, Effective, Attention, Retain, Audience, Scannable, Blog Tips, Skimming, Social Media Strategy

Quit Worrying Over Losing Subscribers

Losing Subscribers, Subscribers, Social Media Subscription, Reasons, Focus, Email Updates

What’s Your Reaction To Losing Subscribers?

Are you one of those who spends days in angst wondering why a subscriber unsubscribed or do you shrug, smile and move on?

One of the common challenges that bloggers face is losing subscribers.  Naturally, our goal is to gain subscribers, to keep them, and not to lose them and when we do lose subscribers we may feel inclined to know why.

I remember my earlier days of blogging when it seemed as though my eyes were permanently glued to the subscription stats and watching it go up and down was not the better part of how I spent my days. I learned that my focus is better spent on developing my blogging skills, networking to the best of my ability and worrying less about every Harry and Jane that left the scene.

I will categorically tell you that you shouldn’t over think subscribers choosing to stop receiving your updates or following you because worrying over it is not worth the sweat. Instead, concentrate on gaining new readers/subscribers who would stick with your random blather.




Reasons Why You Shouldn’t Worry

  • Note that each time you send out an email update, you would likely have some people who choose to unsubscribe. This an unavoidable part of the process. Even the most fantastic bloggers out there experience drops in their subscription.
  • Remember that people choose to sign up for any number of reasons and as time goes on, as their interests change so does their subscription.
  • There’s also the high possibility that those unsubscribers are passersby who are truly not your ideal audience and they are likely not going to develop better interactions with you.
  • Unsubscribers serve to help you understand your audience better if you choose to explore the reasons why they quit your platform.
  • Just for the fact that someone chose to unsubscribe does not mean that you will have no future interaction with them or that they are not visiting your site now and again.
  • They may follow you on other social media platforms because that particular medium works better for them and who knows as time goes on they may end up subscribing to your updates once again.

In the online world, subscription is not a fixed term – as a matter of humour, it’s not a marriage or divorce and some couples have been known to separate, divorce and passionately come back together 😉

So, when a subscriber leaves in search of blogs more suited to their interest, focus on writing for the readers who wish to stay connected on your blog because these are the ones that help to drive the growth of your blog.

This is my opinion about subscribers and opting out, what’s yours? Share your thoughts and experiences in the comments.

Next time, we’ll talk about the approaches that you could start to regain subscribers. For more blog tips, check here.



Don’t Quit Your Blog – Just Tweak It!

Is Your Blog in A Rut? Don’t Your Quit Blog.

Blog, Successful Blog, Don't Quit Blog, Blogging, Methodical Approach, Social media, Statistics

No one told you that it would be a slow climb of grits, cramped fingers and the snail pace attention from your expected dream audience.

No one told you that finding fame or making money from blogging is not easy pickings and that there are many days the thrill would fizzle out faster than the time it took the ink of your words to dry.

No one told you when you started blogging, all awash with excitement and so much to say, that time might come when you find yourself writing terse sentences such as:

Sorry I haven’t posted for AGES, guys.

Don’t know what to say….blah, blah.

If you are contemplating tossing in your paddle and jumping out of the choppy waters of your blogging boat; I would say, halt!

As a matter of fact, according to online research, most bloggers struggle and 95% of bloggers give up and abandon their blogs within six months of starting.

They open a blog, post with enough enthusiasm to keep a steam engine running for a while, then they either find a niche and a particular way of expressing themselves, or they run out of steam, lose heart and walk away.

The highway of the huge worldwide web is dotted with blogs abandoned by their owners and sometimes, it gives one a reason to pause and ponder why.

  • A common reason beginner bloggers give up is because they become frustrated by the technical side of things. They find customizing their blogs tedious and coupled with other stress factors, they pack up their bags and leave the scene.
  • Following quickly behind this is the fast-moving, ever-evolving world of social media that requires tons of attention to grow and engage an audience.
  • The toll from trying to grow a blog in the sea of blogs is the number one reason why bloggers quit.
  • Running out of ideas on what to blog about, not knowing what to do about their blog and a hectic lifestyle add themselves to the steamy cocktail to make it more challenging.




Don’t Become A Statistic

We all want a successful blog, but the difference between success and failure lies in doing the needful to succeed.

Success in general, regardless of the area it is in life, requires dogged discipline and consistency. It requires applying the right strategies and sticking with it for the long haul. People don’t become successful by giving up too soon.

I know that there’s a huge difference between saying “be patient and keep going”, and the reality, but with a pragmatic approach, your blog can survive and thrive. It need not become a statistic.

Methodical Approach

  • Have a rock-solid Blogging Why. The why of your blogging is the reason that will keep you going and when you feel like giving up, focus on your WHY. Your Why must be continually self-affirming and before your eye’s.
  • When you’ve got ‘Why’ create How’ to back it up.   Set specific goals that are completely within your control, and don’t give up until you’ve accomplished that goal. This is how you make a successful blog.
  • When things get difficult, which is a certainty, take a step back, exhale and look at what your priorities are.  Are you able to cut back on your frequency of posting to once or twice a week until you can get a handle on things? It’s certainly better to scale back than to give up completely.
  • If you feel stressed or a burnout, take the time to refresh. Don’t go on a guilt trip.  Feeling guilty will only create more tension about it.
  • Search for inspiration from others, but don’t be fooled by the appearances that they’ve got it all sorted. They too had to struggle with their website design (probably still struggling), testing different methods, making mistakes in their articles et cetera.  Cut yourself some slack, cheer others on and you’ll find support.
  • Keep your eyes away from the statistics for a while. Enjoy the process of your blogging without allowing the rise and fall of traffic to decide the value of your article. Statistics are transitory and subject to change.
  • Shift your focus from how far you have to go, to how far you’ve come in your blogging journey.

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Don’t Forget

It is difficult to believe yet, but you – yes you – are making a difference. Someone else is watching you and learning from your attempts. So, don’t give up yet. Don’t let the lack of blog traffic and the monetization efforts that are yet to yield dividends discourage you.

Short of repeating ‘be patient’ again, like Dory, just keep swimming.

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Building Better Connections – Blog Bytes

Building Better Connections, Networking, Commenting, Social Networking Sites

Building Better Connections

To build better connections for your blog, it’s far more expedient to spend a little time a day to read and comment on several blogs that you follow, than going through hundreds of them leaving your likes and Gravatar on a consistent basis like a sticker.

Your comments leave a more valid impression behind. It’s a painstaking and time-consuming affair, but worthwhile in the long-term.

Remember that people follow people – they essentially follow the perceived personality behind the blog, even when the blogger is anonymous – and not necessarily the website. It’s the connections that form the backbone of your blog and those few minutes spent commenting builds a bridge to networking.



Networking

Networking means doing a whole gamut of things that I have written about here before such as:

  • Leaving comments on other blogs.
  • Responding to comments that others leave on yours.
  • Make helpful suggestions.
  • Emailing people to introduce yourself especially in a niche that interest you.

Give yourself a challenge today, comment on at least 5 – 10 blogs that you read.

Check these links for more blogging and writers tips.

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What’s Your Blogging Purpose?

Blog Purpose , blog, blogging, writing topics, finding purpose

What’s your blog’s purpose?

Can you explain the purpose of your blog in two split secondsYou must wonder why I ask this question?

Except you are blogging incognito, it shouldn’t come as a surprise if people ask you what your blog is all about when you introduce it to them.

The last thing you want is to do is to mumble garbled thoughts that leave them wondering if your orange juice is spiked.

Your intention is to sound brilliant, concise, engaging and with a twinkle in your eyes when you speak about your blogging passion. Your little snippet should make them want to visit and capture some of your magical dust 😉

People have various reasons for blogging; from blogging for personal pleasure to blogging for business reasons.

With my tongue in my cheek, I dare to point out that if you are blogging just for your personal pleasure and entertainment then you should probably skip this post.

However, if per chance you are trying to engage others with your content, then it’s time to take a deep breath and ponder on your purpose for a few minutes.

  • Ask yourself if the purpose of your blog is easy to define?
  • What do you aim to do with it?
  • How are you testing whether you’re reaching your desired effect?

Answering these questions will help you know if you are on the mark or shooting off the range.

A Multi-Purpose blog.

My first blog ‘a cooking pot and twisted tales’ is a blog of many faces and it started out as an effort to dedicate time to my writing (stories, poetry).

It was initially for my pleasure. A personal creative outlet, but the more enthused I become with her, the more I want to share her with everyone else, so it’s no longer just about me.

At the beginning, I struggled with the attempt to define it because I was still trying to understand this new entity that I was creating.

Now as the months go by, I see it evolving. I see a growing community around my blog and more consistency in the things that I share.

I recognize my underlying goal to share useful information, to share thoughts that provoke reflection and to improve other people’s experience as I journey to my self-improvement.

On the other hand, the purpose of this platform ‘The Art of Beautiful Expressions,’ is simply that of a tool to educate and to share information with others who seek for ways to enhance their creativity and to make their passion a profitable portfolio.

Earn up to $7500 for one sale!

No matter which way that you choose to look at your blog:

  • as an online diary of your life,
  • as a showcase for your talents
  • to share a particular ability that you have,
  • as a way to promote your products that you believe others would find beneficial,
  • as a way of creating meaningful engagements,
  • as a means of providing knowledge, learning and connecting with like-minded people,

remember that it’s a media property which allows you to be any/all the above and many other things.

What happens when you don’t find ‘the why’ for your blog?

There are several disadvantages that result from not having a defined blog.

  • The lack of purpose is like a ship moving without a compass. In relation to your blog, not knowing the proper direction to go, will simply result in wandering aimlessly all over the humongous world of internet and getting lost in there.
  • Without your purpose, you have no goals to meet and a blog without defined goals stays unfocused.
  • Without specified goals, your seriousness about your blog is not a priority and your content suffers. Remember that content is King and it’s your content that engages the readers.
  • Building loyal readers from a blog that lacks purpose is an uphill task. They simply have no idea what they are looking for and why they should keep coming back.
  • When you fail to find any purpose for your blog, you will soon find yourself consistently copying other successful blogs. This way you will lose your own identity, your own voice, and originality.

Some Upsides of Having Purpose

  • Blogging with purpose creates impact and leaves a longer lasting impression on your readers. They find something that resonates with them.
  • Purposeful blogging connects people and builds a community who keep coming back in light of the interest it creates for them. They seek whatever it is you are offering along the way and they want your material to enlighten, to entertain, tell, inspire them or any other satisfaction that you are providing.
  • Instills confidence in the blogger and the readers. When you write with passion and purpose it tells. You are in a better place to convince readers who believe in your recommendations or products.
  • Self-discipline becomes easier and working on your blog provides immense satisfaction and not stress. When your passion aligns with your goals everything down the line becomes relatively easier.

Defining Your Purpose

Having come this far into the article lets take a quick look at ways that would help you to define your blog’s purpose.

  1. Create a list of your interests by looking at:
    • the things you are passionate about
    • the things that interest you
    • your hobbies
    • your experience or ability
  2. For starters, focus on those points that you can find ample material to write your blog posts.
    • such as, having a family and raising children provides you with lots of material
    • you might want to explore your interest in photography or cooking
    • sewing or other crafts/DIY
  3. Organize your choices in categories and sub-categories
    • Now that you’ve identified your categories, try to organize them into similar subjects.
    • for instance, in my first blog, I have a category called creative writing and the subs, poetry, flash fiction, short stories…
  4. Start from your strongest point.
    • Especially for newbie bloggers, it’s always better to take off from the category that offers you more topics to write on. This would help to build your confidence and make it less stressful trying to find topics to write about.
  5. Create a Tagline.
    • Now that you’ve created categories for your blog, make a brief summary of them in a sentence or two.
    • This will be your blog’s tagline and serve as a quick description for your readers.

For example, my tagline for this blog is ‘a resource center for your creativity – blog, write, speak, vlog, photography…’ 

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Conclusion

To define the purpose of your blog is like setting a goal. Your platform will be more focused and will create a stronger impact on your readers.

However, with all said and done no one should tell you what to blog about or if you must blog with a purpose.

This is all a matter of choice, but the most important choice is to enjoy what you are doing. Like life, blogging and passion evolve over time so make the best of the journey.

My question above remains, what’s your blogging purpose? Let’s hear it in the comments.

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Publish posts on Niume. Start earning immediately.




Income through creativity. Publish, Earn, blog, promote, revenue streams, Niume

Publish and Start Earning Immediately

Earning from their creativity is the biggest challenge that most bloggers/creators face.

One of the goals of this platform blog is to seek tested ways that bloggers/writers, creative people can maximize and get the best out of their creativity and a huge part of that is earning some revenue.

It is my belief that asides from personal gratification, an artist/creator should earn from their endeavours and I can’t say this enough. We also have bills to pay like every other person.

In my quest to keep sourcing for ways of building income streams from my passion, I came across Niume.com.

I started using it to test and see. Based on my experience so far, I can say that Niume is a site that shares its’ revenue with its’ users.

Therefore, I would like to share with my readers’. You can promote your blog, publish your articles as well as earn from Niume.

The beauty of getting on Niume is that you don’t have to start creating new articles to publish if you already have articles that originally belong to you on your blog. You could re-purpose them and publish them right away.

It offers an opportunity for more exposure and as well as an opportunity to earn.

Here’s how it works:

Revenue streams

  • From Posts

On Niume you generate revenue based on the number of views on your posts.

Niume now pays a $1 RPM (revenues per mille) for the views on your posts.

Once the amount that you have generated plus the amount you earned through referrals reaches at least $10 dollars you will unlock your revenues and paid directly to your Paypal account.

  • From Referrals

They urge you to spread the love and gain some reward.

When a new creator that registered to the site through your personal referral link creates his/her first post you will both receive $1.

In order to count for referral, the post created must meet Niume’s content guidelines and not be removed by moderators.

Here are the categories that you can publish in and I bet you’ll be able to find stuff that fit in.Income through creativity. Publish, Earn, blog, promote, revenue streams, Niume

Photography

Art

Lifestyle

Travel

Literature

Interesting

Culture

Music

Technology

Business

Sport

Movies

It’s really that simple. Log in through my referral link, thank you very much, register your blog, publish and you simply watch your dashboard tell you how much you’ve earned each time.

I would love to hear from you when you try it out. Share your experience with us and do remember that nothing ventured, nothing gained.

 

It’s only fair to share.

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Things That Make Blogging Dreary: Yeah! I Said That.

Blogs Dreary Parts, Blogging, Building Successful Blog, Blog Plan, Essential Blog Tips

To Blog or To Wash

There are day’s that I equate blogging with the boring class of washing dishes or clothes. These two are not my favourite house chores and I am yet to meet anyone who’s ecstatic about them.

Why no good fellow has thought it wise to create an elegant and smart gadget that removes the clothes after a wash, irons, folds them and puts them away nicely is a question that I ask from time to time. Now that’s a good manufacturing idea for someone to tinker around with.

You might wonder why I put blogging in the same group with housework. Okay, it’s not every day that blogging falls into that status, there are days that I do find it exciting, especially when I feel my brain cells swell with knowledge, however, here are my reasons.

Blogging’s Dreary Parts

Blogging requires dedication.

Blogging requires plugging away at it week after week just like those house chores that always materialize from thin air. You simply can’t run away from doing it to keep it going consistently.

Blogging takes time and flattens your gluteus maximus.

I keep imagining that all the hours spent sitting on my glutes instead of primping and plumping them up must have its’ side effects. Some days I feel as though my bum is getting a square shape from all the hours of sitting.

Housework takes time and sets my teeth on edge.

Starting up a blog and keeping it going takes up time. You start writing a quick post and several hours later, you are still nowhere near the end of what you want to write.

The trick here is to having as many drafts as possible in your folder to help you on the days that you don’t have all the time to spare. You could also consider renting a freelance writer if it’s essential.

To succeed in blogging, you need a plan.

No, you can’t fly by the seat of your pants and expect to make it work. Not having a plan is a good recipe for not succeeding as you would like.

I find this rather annoying. Why can’t we just write and the World queues up to read the golden drops of brilliance from our revered stations as writers?

On the other hand, developing a work plan to grow your blog is not difficult, but the crucial aspect is to stick to it.

That’s the magic wand. Create a workable plan. Stick to the plan.

You need oodles and oodles for patience.  

You took all that precious time, wrote that fabulous post of yours with your life’s blood used as ink. You edited, polished and edited it again, then you hit the publish button. Hours, Days, Weeks, squeak…no one is reading it. You could have probably used that time to bake several loaves of bread, you mutter.

Why is no one reading it? You could have sworn that your article is a piece vying for a Pulitzer, but the truth is that starting out your blogging journey is lonely and readers take their time to latch on.

Your mother and possibly your sister who you coerced with pancakes from IHOP’s are the only ones’ reading it and there are days that they may forget to cheer for you.

Don’t Quit

Whatever the case is, don’t stop blogging. Don’t quit on your blog.

People have many reasons for not blogging. Some worry about exposing their vulnerability as one of their reasons.

For me, no matter how square my bum gets or as dreary as plugging away on the blog might become, I would choose to do it over and over. It’s a faithfully satisfying love affair.

So tell me, what’s your dreary reason?

BLOG BYTES – Your First Audience is You.

Register Your Domains Hassle-FreeBlog Tips, Blogging, Inner Voice, Writing, First Writing Audience

Blog Tip – Write For Yourself

When we first start blogging we get caught in the wedge of whom to write for what to write about and many other salient issues that bother every beginner blogger.

Don’t forget that the most important aspect why you took up blogging or writing is because it’s something that you are passionate about and want to continue to do. Therefore, first, your writing must be for yourself.

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Let Your Inner Voice Speak

Your writing is your inner voice speaking to you, through the outpouring of your words. Write as if no one else will read what you are writing, that way, your thoughts remain focused.

Your words/writing would flow far easier when you focus on how to put your own thoughts, your own opinions, and ideas into words without distractions over who would read it.

Audience

Think of your writing as a conversation that you are having (yes we bloggers/writers speak to ourselves often, it’s all those muses you’ve got running around in your head) with yourself. You hardly run out of words when having a conversation with your favourite person – you.

When you write from the center of you, you will surely find your audience. Your words would resonate with them.

Even those tips, solutions or recommendations that you want to share have to inspire you first. You are only sharing it with others because you find them valuable.

Naturally, there are those who will surely not agree with all your thoughts, opinions and anything else that you may have to offer, but that’s to be expected. From such quarters, accept their feedback but don’t let it deter you.

Check these links for more blogging and writers tips.

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How To Audit Your Blog – To Determine Your Direction

Audit blog, social media promotion, strategy, Google Analytics, WordPress JetPack, Subscription buttons, content audit, Plugins, Blog design, Setting Targets




Why You Need To Audit Your Blog

So, you are wondering what the next goals for your blog are and where to start from? You ran the blogging race through last year and would love to see some distinctive growth this year. Well, let’s take it from the top, you need to audit your blog.

Like every business, to run a successful blog requires auditing and doctoring your blog periodically.

Based on your desired goals, the process of auditing your blog effectively could be simple or intensive.

Looking at what you achieved over the past year no matter how big or small helps you to make a concise plan on the way forward for your blog.

If you don’t know where you’ve been, how are you going to know precisely where you are heading to?

Having a blanket wish of wanting your website to grow popular or hoping that you would have a better blogging year without taking into account previous fails, successes and the reasons for those results is like searching for the proverbial needle in a haystack.

You are bound to repeat the same mistakes. Find the faults and fix them.

A good old-fashioned notepad and pen, word editor or Google spreadsheet would do.

If however, you are more into the nitty-gritty details of things Google analytics plugin and JetPack are free tools that you could use. They offer comprehensive insight into your site’s performance over a specific period.

This process might take a bit of your time but you’ll be glad you did it.

Questions To Consider

Blog Design

  • Is the overall feel of your theme functional for you?
  • Is it appealing to the eye and user-friendly?
  • Are the colours properly blended or do they clash?
  • If you’ve got a brand – logo, is it in sync with your site’s colours?
  • Is the site too crowded and needs reorganizing? If there are widgets that are no longer serving any purpose, consider removing them. Snip, Cut and Tie. Examining your site with the critical eye of a visitor is the key here. Like a messy home that no one likes visiting, no one wants to hang out in a site that would probably end up giving them a headache.
  • What of your essential pages like your contact form for getting in touch, about page and other relevant pages? Have they been set up? Do all the links on your homepage work?
  • Is your Gravatar properly linked to your URL?
  • Is a short bio of the author of the blog added to your Gravatar image? This gives a reader a general overview of the writer/author of the blog.

Subscription buttons

  • Are your subscription buttons strategically placed where your visitors can easily see them? Time constraint doesn’t favour hidden buttons and to increase your subscription base. Place your buttons at various points where they easily draw the eyes’ such as the top part of your sidebar, the end of your post, just before your comment box.
  • Are there any social proofs that could be used to show your visitors that other people read your blog? You could install your Facebook fan page, Twitter feed, Your subscription numbers et cetera. Other alternatives are your top post and top commentator box. For WordPress managed platforms, there are ready to use widgets that display such information while on a self-hosted blog plugins such as JetPack provides this service.
  • A common practice used on self-hosted blogs is to attach some form of reward like e-books, images, printable, coupons et cetera for subscribers. Are you using any of the above?

Content Audit

Your site is only as strong as the contents found in it and as is commonly said by bloggers, ‘content is king.’

This part of auditing involves taking a good look at your statistics, either through your Jet Pack or the Google Analytics.

Before delving into the numbers and the how and why of things, check through your posts for issues enumerated below:

  • Are your blog posts/contents concise, easy to read and to understand? Keep it simple. Avoid using ambiguous, oversized vocabulary that simply makes reading your articles tedious.
  • Do you use pleasant images and graphics to emphasize your posts? Adding some visual candy and easy to digest information which creates an overall satisfying experience for your readers. In respect of your images, what image source do you use? Do you create your images, source for free images online or use attributable images? It’s important to sort out this aspect of image sourcing out to avoid any legal challenges. As a rule of thumb, images that have watermark by the creator are not free to use.
  • Do you have related posts footnotes on your pages that links to your older posts? You can increase your page views when readers can find other articles a click away.
  • How enticing are your headings? I always liken blogging to fishing. Your headlines are baits that you cast into the ginormous sea of blogging with the hope of catching a fish if not several.  When the title is flat, chances are it would fail to attract wanted attention.
  • Is your content properly formatted or all over the place? Choose a formatting style and keep up with it.
  • Compare your blog posts performance by their lengths.
  • What are the types of your post that attracted more views and resonated more with your readers? Were they helpful, niche related, personal post? Can you publish more posts like them?
  • Which posts gained a lot of comments? Which posts got shared most? What do you think caused it to arouse so much response?
  •  For the posts that fell flat, do they share a common trait? Is it something you can avoid repeating?
  • Did you publish contents equally across your chosen topics or did you concentrate on a particular topic?
  • What day of the week that got the most traffic? What can you make of the information deduced from these?

Audit blog, social media promotion, strategy, Google Analytics, WordPress JetPack, Subscription buttons, content audit, Plugins, Blog design, Setting Targets

 

Social Media and Promotion Strategy

  • Do you have branded social media presence?
  • Do all your platforms link to your blog?
  • Which social media and promotion strategies platforms worked best for you?
  • Where was your dominant growth and engagement?
  • Which of the platforms did you enjoy working with most? Will you keep using them?
  • Have you submitted your blog to major search engines?
  • Did you do guest posts or collaboration on other blogs?
  • Have you been interacting with other bloggers by leaving insightful comments that engage conversation on their blogs?
  • What new strategies would you like to try this year to grow your presence?

Audit blog, social media promotion, strategy, Google Analytics, WordPress JetPack, Subscription buttons, content audit, Plugins, Blog design, Setting Targets

Auditing Backend

  • What’s your SEO plan? Do you use rich keyword texts in the right places? For those who use SEO plugins, how effective was it? Would you consider trying something new?
  • Are your images properly filled out with the alt-text focus keywords before inserting them into the post? It’s the alt-text that search engines, Pinterest et cetera focuses on to make it user-friendly.
  • Are you plugin’s and widgets working properly? Do they need updating?

For Monetized Blogs

  • What monetization strategies are you using? Has it been worthwhile? Have you made sales with them? If they are not working so well, would you consider changing them?
  • Are you considering other monetization methods to generate income? Such as:
    • Making and selling of eBooks, tutorials, videos, website themes, graphics, photos etc.
    • Offering your services like writing, copy-writing, editing, coaching, building sites etc.
    • Affiliate marketing and selling private ad spaces
    • Exclusive membership programs

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Setting New Targets

There you have it. You stuck to the end. Well done! When you know better, you certainly do better.

Armed with information learned from your audit, you can check your previous goals and use your performance as a yardstick to set new targets.

  1. Don’t set too many concrete goals that would become overwhelming and only lead to failure to meet them.
  2. Keep your goals S.M.A.R.T. Specific, measurable, actionable, realistic and time-bound.

Always remember that the journey of a successful blog is not a day’s walk. The more you know the better it becomes.

I hope that you find this useful and would love to know your thoughts and recommendations. Do feel free to ask any questions in the comments below.

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Guide to Choosing The Perfect Blog Name.

Guide choosing blogs name, Perfect Blog Names, Domain Name, Keywords, Good name qualities, Domain Registrars

Guide to choosing the perfect blog name

What’s in a name? 

Choosing the perfect name for your blog is crucial and should be given critical consideration before setting up that site.

I remember as a newbie blogger, how many names I fiddled with before I started my first blog and when I finally got weary of delaying launching it, I took off with a cooking pot and twisted tales.

I love the uniqueness of the name, however, in retrospect, does it really portray what I want? Did I spend enough time choosing a name for my blog?

I’ve received emails and offers from people selling pots, kettles, and pans as well as people with lewd tales and since this is not what my blog is about, it might entail rebuilding the brand sometime in the near future. This brings the pertinent question below to mind.

Why is giving a name to a website such a difficult and important aspect?

Choosing your blogs’ name is like choosing a name for your child, because once you assign a name to it, it becomes the future of that person or thing.

Therefore, you’ve got to choose carefully since it’s a name that would stick for a long time and plays a role in determining its’ success. It’s the name that the readers see first and it definitely guides their perception of your blog from the onset.

Perfect domains are here

Qualities of a good name

  • Readable – is it a name that’s easily pronounced?
  • Concise – how descriptive is it?
  • Unique – is it original?
  • Spellable – can someone spell it after hearing it?
  • Memorable – is it easy to remember?
  • Meaningful – what image, thoughts does it convey?

As a newbie, while making such decisions, we often have to deal with key questions like:

  • Should I use my name for my site?
  • Should I use descriptive common words like art, blog, tech, fashion…?
  • What is my niche or what should my niche be?

Thoughts to have in mind when reflecting on a blog name.

1. Avoid using your personal name for your blog except it’s your personal journal. Using your name reduces the chances of creating a niche brand and authority blog.

Assuming you want to extend your business reach within a space of time which is a common case, it’s tougher to tackle this when your blog is a personal one.

Secondly, down the line you might want to sell your blog, it would be difficult to market when your blog bears your personal name.

There’s nothing wrong with having your blog named after you, just bear your goals in mind as you make your choice.

2. Take a pen and paper and list as many names that come to your mind as possible. Eliminate those names that don’t serve the purpose that you have in mind such as:

  • the goal of your blog and your blog’s tone.
  • reaching your target audience
  • is it unique and will it stand the test of time?

3. Avoid using trademark names. Using other people’s trademark name could cause legal conflicts that you don’t want. Consult the Trademark page in Wikipedia for more information if you are in doubt.

4. Research similar blogs that you like and search for availability of names. You could use Knowem for username search.

5. Use descriptive words and you can use Thesaurus.com to search for relevant keywords, synonyms, antonyms that are suitable for your blog. Use them to make phrases and see how you like it.

6. Avoid unduly lengthy blog names.

7. Go for preferred .com domain names and don’t use .net, .info and other not so famous TLDs’ (top-level domain).

Now that you’ve gone through the hoops and probably made your choice, you would need a Domain name Registrar to register your blog/website.

The process of checking for domain name availability and registration is simple and every notable domain registrar charges a nominal annual fee for registration.

In conclusion, there’s no single way to choose a name and no one can tell you the right name for your site.

You could take other people’s suggestions into consideration but the decision stops with you. These are just tips to help guide your thought process and I hope that you find it useful. We would love to hear how to came up with your blogs’ name.

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