Guide to choosing the perfect blog name
What’s in a name?
Choosing the perfect name for your blog is crucial and should be given critical consideration before setting up that site.
I remember as a newbie blogger, how many names I fiddled with before I started my first blog and when I finally got weary of delaying launching it, I took off with a cooking pot and twisted tales.
I love the uniqueness of the name, however, in retrospect, does it really portray what I want? Did I spend enough time choosing a name for my blog?
I’ve received emails and offers from people selling pots, kettles, and pans as well as people with lewd tales and since this is not what my blog is about, it might entail rebuilding the brand sometime in the near future. This brings the pertinent question below to mind.
Why is giving a name to a website such a difficult and important aspect?
Choosing your blogs’ name is like choosing a name for your child, because once you assign a name to it, it becomes the future of that person or thing.
Therefore, you’ve got to choose carefully since it’s a name that would stick for a long time and plays a role in determining its’ success. It’s the name that the readers see first and it definitely guides their perception of your blog from the onset.
Qualities of a good name
- Readable – is it a name that’s easily pronounced?
- Concise – how descriptive is it?
- Unique – is it original?
- Spellable – can someone spell it after hearing it?
- Memorable – is it easy to remember?
- Meaningful – what image, thoughts does it convey?
As a newbie, while making such decisions, we often have to deal with key questions like:
- Should I use my name for my site?
- Should I use descriptive common words like art, blog, tech, fashion…?
- What is my niche or what should my niche be?
Thoughts to have in mind when reflecting on a blog name.
1. Avoid using your personal name for your blog except it’s your personal journal. Using your name reduces the chances of creating a niche brand and authority blog.
Assuming you want to extend your business reach within a space of time which is a common case, it’s tougher to tackle this when your blog is a personal one.
Secondly, down the line you might want to sell your blog, it would be difficult to market when your blog bears your personal name.
There’s nothing wrong with having your blog named after you, just bear your goals in mind as you make your choice.
2. Take a pen and paper and list as many names that come to your mind as possible. Eliminate those names that don’t serve the purpose that you have in mind such as:
- the goal of your blog and your blog’s tone.
- reaching your target audience
- is it unique and will it stand the test of time?
3. Avoid using trademark names. Using other people’s trademark name could cause legal conflicts that you don’t want. Consult the Trademark page in Wikipedia for more information if you are in doubt.
4. Research similar blogs that you like and search for availability of names. You could use Knowem for username search.
5. Use descriptive words and you can use Thesaurus.com to search for relevant keywords, synonyms, antonyms that are suitable for your blog. Use them to make phrases and see how you like it.
6. Avoid unduly lengthy blog names.
7. Go for preferred .com domain names and don’t use .net, .info and other not so famous TLDs’ (top-level domain).
Now that you’ve gone through the hoops and probably made your choice, you would need a Domain name Registrar to register your blog/website.
The process of checking for domain name availability and registration is simple and every notable domain registrar charges a nominal annual fee for registration.
In conclusion, there’s no single way to choose a name and no one can tell you the right name for your site.
You could take other people’s suggestions into consideration but the decision stops with you. These are just tips to help guide your thought process and I hope that you find it useful. We would love to hear how to came up with your blogs’ name.
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