Setting up a blog on WordPress is relatively easy, however, creating a successful blog may be overwhelming and to achieve long-term success, it is imperative that you make great choices from the onset.
Following a step by step plan would be vital in helping your blog to flourish.
Your blog’s success is hinged on:
- Setting the right foundations.
- Creating quality content.
- Building an online presence
- Networking and marketing your blog.
- Continuous strategizing for success.
30 Days post-launch routine of connecting the dots.
Don’t launch too early; assuming that you are yet to launch your site. It may be tempting to take off as soon as you decide to start blogging, but you must make sure that you’ve covered the required basics in setting up your blog.
Decide on the niche you want to create for your site. Yes it’s your blog and you may have a lot of topics that you want to cover, but if your blog is geared towards income generation, you would need to have it associated with a certain focus – it’s like being an expert in your field of interest.
Make a blog business plan or set goals for your blog. These goals are not fixed and could be adjusted as the need arises, but it’s worthwhile and helps you to keep focused.
Create great content in your own unique voice. Keeping your posts fresh, engaging and informative will give your readers something interesting to look forward to each time. You may consider creating extra posts (in the draft) for those days that your time is constrained.
Keep your posts concise. Don’t ramble and add unnecessary fluff that adds no value to your content.
Consistency. Determine how much time you have to dedicate to your blog, then have a regular publishing schedule. Stick to it. It could be daily, weekly, bi-weekly, monthly. This way your readers expect your posts. Inconsistency with your publishing could affect your readership adversely. This ties in with having extras in your draft to fill in on days when other things get in the way.
Interact with your readers: When readers leave comments on your blog, don’t ignore them. Respond, engage and build your community.
Be yourself and create your style: Competition persists out there, but the way you can stay on top of your blogging game is to try to differentiate yourself from others. Don’t be afraid to express yourself. This could be by creating more detailed content that proffers solution to the reader and helps them to take action.
Always ask for feedback from your readers. Keep your posts interactive, especially towards the end where you can encourage comments, ask them a question or run a survey.
Social networking: Look for other sites that promote content that’s like yours and create links. Engage your twitter and Facebook to tweet your post once you’ve published it.
Search for big blog directories like DMOZ and add your blog.
Network with other bloggers. Start chatting up other bloggers and build a relationship. This way, by the time you launch your blog a number of them would be willing to write or plug your link into their blogs and this can help drive subscribers to you.
Dig into your search reports – through your google crawl report or a feed stats plugin to gain a better understanding of the type of topics your readers are clicking and showing interest on.
Do a search engine optimization check and learn what you can about SEO. Gaining a bit of insight on the basics of SEO is helpful. There are loads of information online about SEO’s and Yoast has great, simplified information to help a starter.
Explore a new social media site, like Pinterest, StumbleUpon. The more networks you get on, the more you expand your circle and subscription.
Search for other forums to join and subscribe to as may RSS feeds as you can that correspond to your interest.
Tweak your theme design, declutter your sidebar if need be. Most times during the first setup, the tendency is to add-on so many widgets that we may end up not using. Keep the widgets down to the essentials.
Guest post on other blogs. A good number of blogs welcome quality guest posts. This is also another way of getting noticed and connecting with more readers. If your article is good, the chance is that the reader would want to know more.
Keep your bounce rates to a minimum: Your bounce rate is the percentage of visitors who enters and exits your site on the same page without any clicks on other pages of your site. These could be primarily addressed by making your blog readable and avoidance of clutter, as well as annoying pop-ups.
Cross link your posts. Add links to your older, related posts into the content of your post or add the related post widget at the footer of each post.
Analyze your competition. Yes, it’s good to know what your competition is doing. This could serve as an inspiration as well as pointers on where you could improve on your blog.
Think and work on your monetization plan for your blog. Blogging for money shouldn’t be your main driver, otherwise, it could get boring a bit too fast. It’s not enough just to want to earn, but like every business, you should have a monetization plan and strategy. It’s advisable to give your blog the first few weeks or couple of months to gain readership before embarking on an income project.
Search for affiliate programs that fit your blogs focus.
Consider writing your post in series. Writing in an engaging series keeps the readers coming back because they are looking forward to a continuation.
Keep stoking the fire and appreciate all those who wrote or mentioned your blog in their posts.
Run an in-depth analysis of your blog and note those areas that need improvement.
Improve on your blog. Take the day to check those areas that need improvement and address them.
Plan your next blogging posts for 10, 20 and 30 days.
Join a blogging challenge, keep abreast of what’s happening in your area of interest. For those whose blog interests lies in writing, there are platforms such as Nanowrimo, Nablopomo and more that offer blogging challenges. These are also ways of connecting with other bloggers and readers.
Be patient. Remember that your blog is a journey and not a sprint. It could take months or even years before it grows popular but you must persist and keep your eye’s on the goal with continuous improvement.
So, do you have any routine that you used in the past? Are there more tips that you could share with us? I hope that you find the 3o days routine useful and thank you for reading.